April Dream: Toward a Future Where Everyone Can Enjoy Great Coffee in 2050

Value Way Inc. has launched a teaser site for its coffee value chain visualization platform and begun beta invitations, with the vision of “a future where everyone can continue to enjoy great coffee in 2050.”

We support April Dream, an initiative to make April 1st a day for sharing dreams. This press release is our dream as a participant in the April Dream project.

Background — The 2050 Coffee Crisis

Climate change is projected to eliminate approximately 50% of current coffee-growing regions by 2050. As procurement uncertainty rises, a structural gap exists: “the information and value needed to protect future sourcing are not connected.”

Value Way addresses this challenge by providing a platform that visualizes coffee information at the lot level, from producer to consumer.

Beta Features

• Lot Visualization — Track the journey of a single cup of coffee from producer to consumer
• Procurement Storytelling — Deliver origin stories to consumers
• Forest & Climate Risk Display — EUDR-compliant deforestation risk assessment
• Carbon Footprint Display — Visualize GHG emissions across the entire supply chain

Free Beta Invitation

We are inviting up to 5 coffee businesses who share our vision to participate in a 6-month free beta of the platform.

How to apply: Contact us via our teaser site.

Company Overview

Company	Value Way Inc.
CEO	Toshimasa Yagi (Founder CEO)
Location	Kigyo Plaza, 56 Naniwa-cho, Chuo-ku, Kobe, Hyogo, Japan
Founded	October 1, 2023
Business	GHG measurement & visualization across the coffee supply chain, regenerative agriculture support, carbon credit development, coffee byproduct utilization
Website	valueway.coffee
Contact	app.valueway.coffee